Perhaps this is a hyperbolic statement, but I believe — with near certainty — that everyone likes discovering new, well-made music. If this is how you feel, then you’ve stumbled upon the right article.
Below are my top five “niche” music artists — “niche” meaning having less than one-million monthly listeners on Spotify. In no way is this list exhaustive, nor is it focused on a specific genre; I am truly confident that everyone will find at least one artist that appeals to them on this list.
Étienne Daho
Étienne Daho’s music will certainly be of interest to lovers of French media. I discovered this 70-year-old French singer-songwriter while viewing a rather intense French film, “Irréversible.” One of this film’s only saving graces was the inclusion of Daho’s music.
“Mon manège à moi” — “my very own merry-go-round” — was playing in the background as two lovers danced. With a light beat and instrumentals so warm they feel like summer, this track perfects French synthpop and snagged my attention right away.
Since then, I’ve explored this French subgenre even more. The pop-like sounds mixed with the traditionally French vocals make for a pleasing listen.
Daho’s most popular tracks are “Le Premier jour,” “Comme un boomerang” and “Week-end à Rome.”
The Hellp
I’m frustrated to say that The Hellp has been TikTokified, but nevertheless, his November album Riveria has plenty of hidden gems. Aside from the similarities in their names, The Hellp is reminiscent of The Dare — club-like music, prime for dancing.
My favorite tracks are “Here I Am” (yes, the most popular one), “Tu Tu Neurotic” and “Cortt.”
Niko B
I was introduced to Niko B in the summer, and that was the perfect time to play his music. The British rapper’s tracks are light, upbeat and undeniably catchy. I plan to shuffle his songs as I drive — windows down — to Half Moon Bay.
Niko B’s most popular tracks are “Why’s this dealer?”, “trespass coat” and “Rips in Jeans.”
Pinback
Fans of Elliott Smith and Radiohead will love Pinback, a small group that flourished in the late 90s and early aughts. Their tracks are slow and low, perfect for a cozy autumn afternoon.
Given that my father introduced me to this group, I believe they can be characterized as “dad music”; nevertheless, you can find me jamming to this band daily.
Pinback’s top tracks are “Fortress,” “Crutch” and “Penelope.”
The Whitest Boy Alive
Okay, I’ll admit it: The Whitest Boy Alive has amassed 1.3 million monthly listeners. Still, I believe they belong on this list of niche artists I love.
The Whitest Boy Alive’s music is relaxing, reminiscent of alt-J and The Shins. Some songs have sad undertones and others, overtones; still, The Whitest Boy Alive’s music sounds fantastic in any relaxing setting.
The band’s top tracks are “Burning,” “Golden Cage” and “Inflation.”
